In 2011, the panther football program purchased their very own Mobi in an effort to avoid astronomical costs associated with producing a printed program, drive up excitement with an online and mobile resource for their fanbase, and also provide advertisers with the best possible resource to get their brand in front of the local community. As the Panthers enter their third year of offering an all-in-one desktop and mobile website to their highly devoted fans, take a quick look at how they managed to garner so much success in only two years.
THE COLLEYVILLE HERITAGE FOOTBALL TEAM RAISED $20,000 IN AD REVENUE
CREATE BUZZ & EXCITEMENT
The Panthers stamped an exclamation point at the end of their 2012 season after generating more than 28,000 visits to their Mobi last year, an increase of 10,000 visits when compared to 2011. The results are simply astounding and stem from an easy-to-use site management system that allows the administrator to post stories, pictures, videos, audio and more all without webmaster experience. After only two years, pantherfootball.mobi is the one-stop shop for all followers of Colleyville Heritage football.
PROMOTE YOUR PROGRAM
Rabid Panther fans continue to be captivated by exhilarating content such as the live scoreboard, game previews and recaps, schedules for all classifications complete with GPS navigation, and much more. However, statistics prove that nothing is more popular than watching the weekly video interview with Panther Head Coach Mike Fuller.
ATTRACT NEW SPONSORS
Local businesses from a variety of industries jumped at the opportunity to be in the pockets and purses of thousands of Panther fans in 2012. After generating almost 30,000 visits in only their second year, the Panthers are ready to reward their current advertisers with glowing numbers and also build on their success with new sponsors for the upcoming year. The following local businesses are sponsors.
Six Banner Ads
Seven Full-Page Ads
Coach's Show Sponsor